Change that Sticks:
A New Path through Behavior

Take the first step toward behavior-first transformation.

Why Me?

Why
Choose Me?

I transform the way organizations approach change and focus on pragmatic behavior shifts that change real systems.

Design Learning that Changes Behavior

Move beyond theory and content delivery. Learn to identify keystone micro-behaviors that make progress visible and drive real transformation in how people work.

Apply Proven Change Techniques in Real Contexts

Practice using targeted behavioral and systems-based tools inside your own work environment. It's turning everyday moments into opportunities for sustainable change.

Align Systems to Sustain What Works

Build the feedback loops, team rhythms, and reinforcement structures that keep new behaviors alive long after the program ends.

Podcast Clips That Show My Position

Moments where Marian describes the value of Green Path principles necessary for real change.

Go Tiny
The Shitty Codebase Problem
Invisible Moments
Close
Talks

My Most Recent Talk

Your engineers aren't ignoring best practices out of laziness or rebellion. They're doing the most sensible thing for their work environment. In this talk, I explain why process rollouts and training don't fix delivery, and what actually does: a single tiny behavior, precisely designed, with ripples for sustained change.

Black and white portrait of a woman wearing a hat, smiling with her hand resting near her chin.
Marian Hartman
Speaking at Craft 2026, June 2026
Articles

Green Path Articles

Nobody Downloads a Competency
A skill has to be built, not installed.
Why Good Ideas Don't Turn into Action
The gap between endorsement and action is structural, not motivational.
You Have to Earn "It Depends"
How contextual judgment develops.
Founder

Marian Hartman, PhD

Marian Hartman helps teams and leaders create change that actually sticks.

With a background in learning design, change management, and a Ph.D. in Leadership in Adult Learning, she turns cognitive science into practical systems that drive measurable skill growth. Through the Green Path, the Proficiency Taxonomy, and her behavior-first models, Marian shows organizations how to design micro-behaviors, build alignment, and make improvement visible and sustainable.

She has 17 years of experience in teaching adults in the academic and corporate worlds on how to adopt new behaviours and use new skills to adjust their way of doing things.

When change is built for how people truly learn, it lasts; and Marian helps teams get there.
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Learning Experience Design (LXD)

Teaching how to design for change that sticks.